Services
Core Story.
How it Works
An intensive workshop with key leadership personnel that interrogates company DNA, unearths divergent thinking, uncovers new narrative opportunities, and establishes communication fundamentals for a ‘battle-ready’ go-to-market strategy.
The output following this strategic session is a living document and strategic review workshop that unites the team and will act as a reference point for all our future communications activities, giving us a “voice” that we can confidently deploy in media, rapid response and commentary opportunities – as well as investor pitches, sales pipeline and partner development.
Spark Tip: Your IP has an Origin Story – Own It
Clearly communicate the origins of your IP effectively. Your founder conception story should be exciting and defensible.
Spark Tip: Exploit Your Divergence
The Core Story process is often a way to identify unique thinking in your organisation and capitalise.
Interrogation of industry landscape & where you cut through
90 – 180 minute Intensive Workshop
Unravel the complexity of what you do
Vision, vertical messaging, narrative pillars, and strategic direction for GTM
The Andriron team includes veteran editors and journalists, authors, and experts in PR. Our team will help you get into the minds of media professionals, understand what makes them tick, and then covert that to a gold mine of earned media value.
Contact us today to get started.
Contact us
Who we work with
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GoGet - Come on baby, drive my car.
Whether you’ve used one or seen one, the chances are you know what GoGet is and what it does.
Media Strategy | Thought Leadership | Partnerships | Data Story Mining | Crisis Communication | Editorial Advisory
The story > -
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Kablamo - DevOps go Boom!
“A misunderstanding of AI could see Australia adopt suffocating and unnecessary regulation.”
Media strategy | Academic collaboration | Government advocacy | Editorial management | Thought Leadership | Awards & Speaking Engagements
The story > -
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Smart Commercial Solar - Big sky thinking.
“Without Andiron, Smart would be a shadow of what it is today.”
Media Strategy | Thought Leadership | Partnerships | Speaking & Panel Leadership | Crisis Communication | Editorial Advisory | Awards | Ad Management
The story > -
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Hivint - Beyond fear, uncertainty and doubt.
The road to acquisition is paved with cyber realism.
Media | Thought Leadership | Partnerships
The story > -
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Good & Fugly - Un-chard-ed territory.
25% of all produce never leaves Australian farms due to strict ‘beauty guidelines’ of Aussie supermarkets.
Equity Partner | Capital Raising - Crowdfunding | Editorial Management | Brand development | Media Strategy | Partnerships
The story >
News and Insights
